Odesk and Freelancing SEO Test Questions and
Answers PART-1
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Question:1 Which of the following facts about Alexa are
correct?
a.Alexa provides free
data on relative website visitor traffic (Answer)
b.Alexa
and Quantcast provide information on visitor household incomes
c.Alexa
is biased towards US based traffic
d.Quantcast
only tracks people who have installed the Quantcast toolbar
Question:2 What is keyword density?
Ans---
Number of repeats of the keyword / total number of words on the page * 100 =
Keyword Density
a.The
number of times the keyword is used / (divided by) the total word count on page
- (minus) the total words in HTML on the page
b.The number of times the keyword is used x (multiply by) the total word count
on page.
c.The
number of times the keyword is used in the page description
d.The number of times the keyword is used in the page title (answer)
e*The number of times the keyword is used / (divided by) the total word count
on the page. (Answer)
Question:3 Which of the following statements about the Google
Sitemap are correct:
a.Repeated submission
of the Sitemap to Google could be penalized
b.It
is possible to create and submit specialized Sitemaps to Google for Video and Mobile content
c.The
Sitemap acceptable to Google follows an XML format
Ans:
A
Question:4 Are RSS/Atom feeds returned in Google's search
results?
a.Yes
b.No
Ans:
a.
Question:5 What does the term Keyword Prominence refer to?
a.It
refers to the fact that the importance of choosing high traffic keywords leads
to the best return on investment
b.It refers to the
importance attached to getting the right keyword density
c.It refers to the
fact that the keywords placed in important parts of a webpage are given
priority by the search engines
d.It
refers to the fact that the keywords in bold font are given priority by the
search engines
Ans:
b,C
Question:6 Which of the following factors does Google take
into account while assessing whether or not a website is an authority website?
a. The frequency with which the content of the website is updated
b. The number of web pages containing relevant information on the main theme of
the website
c. The number of
in-bound natural links related to the website’s theme ( or keywords)
d.
None of the above
ans:
a, b, c
Question:7 Search engines do not index some common words (such
as "or", "and", "when", and "in")
within the webpage. What are these common words called?
a.Barrier
words
b.Non-indexable
words
c.Slow
words
d.Stop words (Answer)
Question:8 Which of the following activities could be looked
down upon by Google as per their quality guidelines?
a.Using
automated website submission software
b.Loading
pages with irrelevant links
c.Intentionally
adding keywords to the TITLE tags and ALT attributes
d.Registering
misspellings of well-known websites
Ans: B,C. (Answer)
Question:9 Which of the following statements about RSS are
correct?
a.It is a form of XML
b.tstands
for Realtime streamlined syndication
c.It
is a good way of displaying static information
d.It
is a Microsoft technology
Ans:
A
Question:10 _________ is usually the best web page to get
linked to while receiving a themed in-bound link from another website.
a.The
sitemap
b.The
contact page
c.The
home page
d.The page which you
would like to improve in the search engine rankings
Ans:
D
Question:11 Which of the following can be termed as good
keyword selection and placement strategies?
a.Targeting
synonyms of the main keyword
b.Targeting
the highest searched keywords only
c.Copying
competitor keywords
d.ofive
or more keywords per page
ANS: A, D
Question:12 Which of the following statements about search
engine optimization techniques are correct:
a.Making
a keyword bold does not influence the way that the search engine looks at the
keyword
b.Websites
with deep linking are looked at favorably by search engines
c.search
engine robots follow the first link they find to any particular page and they
do not follow additional links to the same page
d.It
is not a good idea to have the same anchor text for all inbound links as it
could look automated to the search engines
Ans: A, B, D (Answer)
Question:13 A Hallway Page is used to:
a.Attract
visitors from the search engines straight
onto the Hallway Page
b.Organize
the Doorway Pages
c.Help
people navigate to different Doorway Pages
d.Enable search engine
bots to index the Doorway Pages (Answer)
Question:14 Which of the following free tools/websites could
help you identify which city in the world has the largest search for the
keyword - "six sigma"?
a.Yahoo
Search Term Suggestion Tool
b.Alexa
c.Google
Traffic Estimator
d.Google
Trends
e.WordTracker
Ans: C, D, E
Question:15 How are site maps important for the search engine
optimization process?
a.Site
maps help the search engine editorial staff to quickly go through a website,
hence ensuring quicker placement
b.Ggives
credit to the websites having site maps. The GoogleBot looks for the keyword or
title "Site Map" on the home page of a website.
c.Site maps help the
search engine spider pick up more pages from the website
d.None
of the above
Ans:
C
Question:16 State whether the following statement is true or
false.
A
Sitemap provides a list of internal links to user accessible pages on a
website.
a.True
b.False
Ans:
A
Question:17 What is the function of "indexer" part of
the Google search engine?
a.It
helps to retrieve web pages from the world wide web
b.It
helps to gather information from other search engines
c.It
helps to sort the documents that Google has retrieved
d.It
helps to generate meaningful results based upon the user's search term
Ans: A.C.D
Question:18 Are
RSS / Atom feeds returned in Google’s search results?
Ans: B
Question:19 Some words, when followed by a colon, have special
meanings to Yahoo. What is performed by the link: operator?
a.It
shows all the outbound links from the URL
b.It
shows how many pages of the site Yahoo is pointing to
c.It shows all the
pages that point to that URL
d.It
shows URLs with broken links
ANS:
C
Question:20 Which of the following factors have an impact on
the Google PageRank?
a.The
total number of inbound links to a page of a web site
b.The
subject matter of the site providing the inbound link to a page of a web site
c.The
text used to describe the inbound link to a page of a web site
d.The
number of outbound links on the page that contains the inbound link to a page
of a web site
E.
Quality back links gives higher page rank
ANS: A.E
Question:21 What is the term for Optimization strategies that
are in an unknown area of reputability/validity?
a.Red
hat techniques
b.Silver hat techniques
c.Grey
hat techniques
d.Shady
hat techniques
ANS: A,B,C
Question:22 Why is it a bad idea from the seo perspective to
host free articles and write ups that are very common on the internet.
a.Because
they will not lead to fresh
traffic
b.Because you could
get penalized by search engines for using duplicate content
c.Because
you will not get the benefits of proper keyword targeting
d.Because
people could turn up claiming copy right infringement
ANS:
B
Question:23 The following robots meta tag directs the search
engine bots:
<META
NAME="robots" CONTENT="noindex,nofollow">
a.Not
to index the homepage and not to follow the links in the page
b.Not to index the
page and not to follow the links in the page
c.To
index the page and not to follow the links in the page
d.Not
to index the page but to follow the links in the page
ANS:
B
Question:24:_________________ use both crawlers and directories
to generate relevant results.
a.Crawler-based
Search Engines
b.Human-Powered
Directories
c.Hybrid
Search Engines
d.Meta
Search Engines
ANS: C,D
Question:25 Which of the following statements is correct with
regard to natural links?
a.They
are two way links (reciprocal links)
b.They
are from authority websites
c.They are voluntary
in nature
d.They
are from .edu or .gov extension websites
ANS:
C
Question:26 What will happen if you type the words
'Certification -Networking' in the Google search box?
a.Google
will find the web pages about Certification and also containing the word
"Networking"
b.Google
will find all the web pages containing the words "Certification" and
"Networking"
c.Google
will find all the web pages in which the words "Certification" and
"Networking" appear together
d.Google
will find the web pages about Certification that do not contain the word
Networking
ANS: B, D
Question:27 If you enter 'Help site:www.microsoft.com' in the
Google search box, what will Google search for?
a. It
will open up the Google help
pages applicable to www.expertrating.com
b. It will find pages
about help within www.expertrating.com
c. It
will only find page titles about help within www.expertrating.com
d.It
will direct you to the request page for re-indexing of www.expertrating.com
ANS:
B
Question:28 Which of the following statements about google techinical and quality
guidlines is true?
Ans: Avoid using
robot.txt to prevent crawling of search results pages or other auto- generated
pages, even if they don’t add much value for users coming from the search
engines
Question:29 What is the name of the search engine technology
due to which a query for the word 'actor' will also show search results for
related words such as actress, acting or act?
a.Spreading
b.Dilating
c.RSD
(real time synonym detection)
d.Stemming
e.Branching
ANS: B,C,D
Question:30 If a website's search engine saturation with
respect to a particular search engine is 20%, what does it mean?
a.20%
of the webpages of the website have been indexed by the search engine
b.Only
20% of the pages of the website will be indexed by the search engine
c.20%
of the websites pages will never be indexed
d.The
website ranks in the first 20% of all websites indexed by the search engine for
its most important search terms
ANS: A,D
Question:31 What is the main reason for the effectiveness of
optimizing a webpage towards a long tail keyword search?
a.There
are more long tail searches than shorter keyword queries
b.Search
engines often pass on long tail searches to lesser known and new websites
c.Search
engines do not pass on long tail search traffic to websites that rank high for
shorter keyword searches
d.There
are fewer websites that have targeted such keywords
ANS:A,B,D
Question:32 10 people do a web search. In response, they see
links to a variety of web pages. Three of the 10 people choose one particular
link. That link then has a __________ clickthrough rate.
b. 30 percent
Question:33 Which of the following search engines or directories
provides the directory search results for Yahoo?
a.
Windows Live
b.
Yahoo Directory (answer)
c. Google
d.
Wikipedia
e.
DMOZ
F. A
website that provides free content for the related
keywords
Ans:B.F
Question:34 What is Anchor Text?
a.It
is the main body of text on a particular web page
b.It
is the text within the left or top panel of a web page
c.It is the visible
text that is hyper linked to another page
d.It
is the most prominent text on the page that the search engines use to assign a
title to the page
Ans:
C
Question:35 If you search for the term "iq test" in
the Word Tracker keyword suggestion tool, will it return the number of
independent searches for the term "iq"?
a.Yes
b.No
Ans:A,B
Question:36 What is the illegal act of copying of a page by
unauthorized parties in order to filter off traffic to another site called?
a.Trafficjacking
b.Visitorjacking
c.Viewjacking
d.Pagejacking
Ans:B, D
Question:37 Do search engines such as Google detect unnatural
linking patterns by checking the Class C IP address of the page where the link
to the website originates?
a.Yes
b.No
Ans:
A
Question:38 What term is commonly used to
describe the shuffling of positions in search engine results in between major
updates?
a.Waves
b.Flux
c.Shuffling
d.Swaying
Ans:
B
Question:39 While grading your website, Google gives credit to
outbound links pointing to authority websites?
a.True
b.False
Ans:
B
Question:40 Which of the following URLs can the Google search
engine spider?
a.http://www.expertrating.com/exams/seo.asp?examnum=243&examtype=244
b.http://www.expertrating.com/exams/seo.asp?examnum=243
c.http://www.expertrating.com/exams/seo.asp
d.http://www.expertrating.com/exams/seo.html
e.All of the above
Ans:
E
Question:41 What does the
302 server response code signify?
a.It
signifies conflict, too many people wanted the same file at the same time
b.The
page has been permanently removed
c.The
method you are using to access the file is not allowed
d.The page has temporarily
moved
e.What
you requested is just too big to process
Ans: D
Question:42 Which of the
following statements is correct with regard to the description meta tag?
a.It
should be about 50 characters in length
b.The
description should not contain the keywords
c.If
the meta description is not included, the search engines will use the meta
keywords for information
d.Google
uses the meta description to generate the search engine results pages
Ans: C,D
Question:43 State whether
true or false.
The
Yahoo Directory listing is a free service for commercial sites.
a.True
b.False
Ans:
A
Question:44 Which of the
following statements is correct with regard to the images within a webpage?
a.Images
cannot be spidered by the search engines
b.Important keywords
related to the image should be placed in the ALT text
c.Images
should always be kept close to the top of a webpage
d.Image
maps should be used while including the images
Ans:
B
Question:45 Cloaking is a
controversial SEO technique. What does it involve?
a.Increasing
the keyword density on the web pages
b.Offering
a different set of web pages to the search engines
c.Hiding
the keywords within the webpage
d.Creating
multiple pages and hiding them from the website visitors
Ans: B.C
Question:46 Google looks
down upon paid links for enhancing page rank. If a website sells links, what
action/s does Google recommend to avoid being penalized?
a.The
text of the paid links should state the words "paid text link" for
Google to identify it as a paid link
b.Only
Paid text links to non profit websites should be accepted
c.Paid links should be
disclosed through the "rel=nofollow" attribute in the hyperlink
d.Paid
links should be disclosed through the "index=nofollow"
attribute in the hyperlink
Ans:
C
Question:47 Which of the
following actions could get you banned by Google?
a.Hiding
text on the webpage
b.Stuffing
keywords on the webpage
c.Linking
to sites banned by Google
d.None
of the above
Ans: A. D
Question:48 Which of the
following statements about Google's technical and quality guidelines is true?
a.
It is advantageous if your web server supports the If-Modified-Since HTTP heade
b.
If using dynamic pages, it helps to keep the parameters short and the number of
them few
c.
Avoid using robots.txt to prevent crawling of search results pages or other
auto-generated pages, even if they don't add much value for users coming from
search engines
d.
Submitting new pages of your website at http://www.google.com/addurl.html as
soon as they are online, helps to speed up indexing
Ans: A.B.D
Question:49 Which of the
following is an ethical SEO Technique?
a.Creating
a subdomain with the hottest keyword and creating duplicate copies of existing
pages on it
b.Filling
your pages with keywords, whether relevant to the page content or not
c.Creating
a page which serves a different content to the search engine bots and different
to human users
d.None
of the above
Ans: B,C,D